Push the boundaries. Get creative. Use your imagination.

Conceptual and innovative. New ways with denim. Designer collaborations bring unusual results. Experiment and create - inside out, quilted, decorated, lasered, printed, foil printed, embroidered, personalised, customised .... anything goes. Let indigo rule in designer driven mixed pieces. New shapes, new fabrications as wild becomes mainstream. De-construct and re-construct. Excite and inspire!

Over the next month we will delve into the multitude of ways our denim can be decorated. We will look at functional decoration including creative repairing and pretty patching. Patching meets embroidery with folk art inspiration and naive figurative embroidery. We will show you all the ways you can go about personalising your denim, whether it be embroidered names, appliqué or hand painting. Vintage inspiration is abound, and we will be taking a look at decorative branding, labels, buttons and rivets. It is an exciting month of creative inspiration and influences that we can't wait to share with you. We continue our exploration with our next Denim Muse Monday, where you can soak up some inspiration from some of our favourite denim lovers.