TREND: Purist

The look is sharp, smart, dark denim with more than a nod to the original unwashed starched product. We see original, clean, red selvedge denim in its pure raw state, with little special yarn character and no fuss. The shape and depth of shade shines through. Rich indigo uniformity of shade with a firm touch, in clean twills and clean sharp shapes with architectural inspiration. Raw denim is worn by aficionados and denim purists to wear in themselves with no washing, whilst the jean takes on the personality of the wearer.

©TheDenimEye2016

©TheDenimEye2016

©TheDenimEye2016

©TheDenimEye2016

Style and shapes are simple showcasing the original dark clean raw denim.

©TheDenimEye2016

©TheDenimEye2016