Trend Direction: SOFT FOCUS

September 29, 2016 Jill Lawrence

Close Up - Sueding and Brushing

Wet suede onto denim and indigo non denims. Brush backs for warmth. Brushing and cropping to emulate suede and indigo moleskin.

As well as sueded finishes the surface is also manipulated to have a visually diffused appearance.

Soft flannel effects perpetuate the desired softness. Brushed twills have a natural softness and blurred surface appearance. Indigo denim which can appear rugged and flat but with ombre dyeing appear to be soft to touch - such are the joys of effect denims .

Trend Direction: SOFT FOCUS

September 19, 2016 Jill Lawrence

Close Up - Blurred Lines

Spraying, brushing, and layering replace heavy decay and destruction.

Soft acid wash effects and marbled wax resist patterns add a soft halo to bleached out indigos.

Marbled dye resist patterns swim across the garment which is lighter than light - swirling lightness creates must have effects.

Acid print bleaches away the indigo in patterns resembling random splashes, acid wash and even tie dye. The whole is heavily bleach washed for a sunshine beachy look.

These blurred patterns are completed by heavy scraping and spraying to achieve a super worn out light blue look with the softest hand.

Trend Direction: Soft Focus

September 15, 2016 Jill Lawrence

Close Up - Delicate Touch

Gossamer open structures; finest warps; lightweights with quixotic texture; a living indigo fabric.

Mix up the blues; darkest red casted shades combine refreshingly with green casts and even greyed worn in casts.

Soft "knit denims" add laid back comfort to everyday jeanswear. Looking fresher in brilliant indigos. The loop back achieves a softness unusual in traditional jeanswear - creating an all day comfort garment.

Melange warps and wefts give us real flannel effect denims with indigo teased softness.

Trend Direction: SOFT FOCUS

September 12, 2016 Jill Lawrence

Wear it - Soft Focus

"Knit" denims from Diesel look quirky in pieced together different indigo shades.

Splash prints combined with random surface scratches creating a soft comfortable worn in appearance. Big sloppy shapes give the impression of "don't care" cool.

New oversized layered designs for our Soft Focus edit.

Daily comfort brushed and worn in basics with fluid tencel coats and onesies from the high street.

Zara

Mih

Topman

Levi

G-Star

Trend Direction: SOFT FOCUS

September 8, 2016 Jill Lawrence

Close Up - Softly Diffused

Soft fibre blends of modal, lyocell and tencel - delicately raised faces + reverse sides = incredible comfort and drape. Laid back casual and grown up looks.

Lyocell, Tencel, and viscose; achieve a soft heavy drape as seen in these shirts.

A selection of some tencel and lyocell shirts as seen on the high street.

Massimo Dutti

Levi

G-Star Raw

Trend Direction: SOFT FOCUS

September 5, 2016 Jill Lawrence

Close Up - Light Dimension

Feather light to mid- weight blues = shape without weight. Gossamer fine plain weaves lightly coated for extra body - parachute lightness. Slight lustre or polished finish reflects deep indigo blues rendering them even richer.

Lyocell and Tencel blended lightest denims; torn and brushed softest indigos lend themselves to alternatives for jeanswear.

Forever 21

H&M

ASOS

Screw and twist these lightweights before garment dye - dry and unwrap creating novel creative dye effects. New tie dyes in colour layers on layers.

Trend Direction: SOFT FOCUS

September 1, 2016 Jill Lawrence

Baggy + soft; Super soft + light; Focus on comfort.

Indigo Blue denims with added hi-touch and fluid drape. New techniques + softest fibres enhance the light tactile effect. Max-sized flares where cut + construction + soft faces are key to make the shape drape and the impression hazy. Mélange warps lend the haze to light indigos; brushing and sueding renders the surface soft and tactile; this is comfort and cocooning indigo - from loungewear to dress wear to jeanswear.

Tencel softness with heavy drape and lustre. Embossing on shine creates another indigo dimension. Fraying the edges for added softening effect makes extra casual what may otherwise be a bit too dressy.

Lyocell blended indigos add softness and drape to even mid weight denims allowing the shapes to be manipulated and re-formed from which new styles are born.

Collaged image: ©TheDenimEye2016 Jeans : ©The Y-Project — Collaged image: ©TheDenimEye2016 Jeans : ©The Y-Project